Driving Fast, Smart Results: Salesforce® Refresh & Update Project

Mint®’s Salesforce® refresh and update project helped NextPharma boost efficiency, modernise its CRM, and unlock new opportunities for smarter business operations. Over time, any Salesforce® environment can become cluttered with outdated fields, inconsistent processes, and data quality issues.  Mint® stepped in to reset and realign NextPharma’s system, ensuring it was lean, scalable, and fit for the future.

Mint® began with a deep dive into NextPharma’s existing Salesforce® setup. This audit uncovered where processes had become overly complex, where data integrity was slipping, and where best practices were not being applied. With this insight, Mint® designed a tailored refresh programme that would not only fix immediate pain points but also position the platform to support growth and long-term business needs.

Central to the project was Mint® ’s ability to balance technical expertise with a practical understanding of how users interact with Salesforce®. The team eliminated unnecessary fields, streamlined workflows, and ensured consistency across the system. These changes reduced admin burden and made the platform far more intuitive for everyday use.

Key features of the refresh and update project included:

• System Audit and Realignment: A detailed review identified inefficiencies and guided a structured refresh strategy.
• Best Practice Configuration: Mint® applied Salesforce® best practice, creating a system that was easier to manage and scale.
• Data Cleansing and Consolidation: Duplicates were removed and records standardised, giving teams a trusted single source of truth.
• Process Simplification: Workflows were streamlined with automation, helping staff save time and focus on higher-value tasks.

The impact was immediate. Teams reported that Salesforce® was easier to navigate and more reliable, while managers gained greater confidence in reporting and insights. By tackling long-standing frustrations and improving data quality, Mint® transformed Salesforce® into a tool that actively supported daily operations rather than slowing them down.

Mint® gave our Salesforce® a much-needed reset. Their refresh project not only improved the system but also changed how our teams use it day to day. We’re working smarter and with far more confidence in our data.

— Pierre Delavaud, Chief Commercial Officer  NextPharma

For NextPharma, the Mint® Salesforce® refresh and update project delivered more than a technical tidy-up. It created a scalable, user-friendly environment that unlocked efficiency, improved decision-making, and laid the groundwork for future innovation. By engaging Mint®, NextPharma ensured its Salesforce® system would continue to deliver real business value for years to come. Want to discuss what Mint® can do for you? Let’s talk.